The material is explained at a conference about 'Digital Transformation' by Accenture consulting. 

‘According to Accenture’s research, which is based on a survey of more than 2,000 consumers in Hong Kong, 51 percent of respondents said they would be willing to securely share their data with a third party provider if doing so would get them more personalized services or tailored offers like a better mortgage rate or higher returns on savings and deposits.​